By Tessa Carranza-Hawthorn

Sage Space

Summary

Sage Space forges a new frontier in Australian dental services by offering premium preventative dental rituals, founded on three core pillars: design, ritual and prevention.

Head Worsmith, Tessa, has worked with Sage Space Founder, Corbin Barry, from the company’s inception. We delivered a naming workshop and developed the unique language and naming practices for the business (i.e. rituals instead of treatments, studio instead of practice). A second round of workshopping delivered key messages, vision, values and tone of voice for this disruptive brand. Word.Haus Continues to deliver ongoing retainer services to Sage Space.

What we did

  • Naming 
  • Brand Identity 
  • Messaging 
  • Website Copy 
  • Thought leadership 
  • Content Creation

Our Words / Thought Leadership

"Between working as a Dentist for nearly a decade and leading my practice at Annandale Dental, I have come to see a few leaky holes in the boat that is the dental industry. Namely, the lack of preventative dental care for reasons like cost, fear and, to put it plainly, a hatred of visiting the dentist. All of which leads to painful, costly emergency and cosmetic dental work.

I’ve founded Sage Space  – a new concept for the dental industry in Australia – on three core pillars: design, ritual and prevention because each of these elements has the power to transform the dental experience."

Sample from Sage Space website About Us page

Messaging & Taglines

"Open your mouth to a new world"

"Your destination for luxury oral pleasure"

"Designed to transform mouth and mind "

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